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> MarCole Named NCR Retail Solution Partner
Atlanta 2002
MarCole's Electronic Gift Registry and Catalog Applications Will Interface With NCR's New Retail Self-Service Solution.
ATLANTA -- NCR Corporation, a leader in retail data warehouse and store automation solutions, today announced that MarCole Enterprises, Inc. has been named an NCR Retail Solution Partner. MarCole, a leading developer of interactive multimedia shopping software, offers Gift RegistryWorks and CatalogWorks-applications that enable retailers to extend new levels of service to consumers.
"MarCole's innovative approaches to interactive shopping have great appeal to shoppers," said Des Martin, NCR's vice president of General Merchandise Industry Marketing. "We're pleased that, through this relationship, we can work closely with MarCole to provide NCR's retail customers with a turnkey solution that can even include a customized graphical user interface, product photography and content development." Martin added, "Moreover, the MarCole applications will interface with our recently-introduced NCR Retail Self-Service Solution, which opens even more opportunities for retailers to deliver information and services to consumers."
Designed to put information at shoppers' fingertips where they make purchase decisions, NCR's Retail Self-Service Solution includes a suite of self-service applications and the NCR 7401 Self-Service Terminal. A fully-integrated multimedia terminal with table-top, wall and pole mount options, the NCR 7401 features an interactive touch screen, and will enable access to a range of applications from NCR and third party software providers. As part of a complete retail self-service solution, NCR also offers industry consulting services, servers and customer support services.
The NCR suite of Retail Store Support Services provides consistent, high quality store system support designed to maximize system availability and manage a retailer's total maintenance needs, regardless of the product manufacturer. These services include implementation, system support and managed services, including help desk, retail enterprise management and asset services.
MarCole's Gift RegistryWorks is a modular, scalable enterprise solution to gift registry for retailers. While bridal registry remains the most popular category, Gift RegistryWorks supports any gift giving occasion including new baby, birthday, anniversary, holiday, charity and other celebrations. Scanners can be used with Gift RegistryWorks to register gift recipients and shoppers. Consumers can select registry information by product category or price range, read a gift list on screen or print it, and view high quality full color photography of registered products. The registry is automatically updated whenever a purchase is made. Additionally, Gift RegistryWorks can make the registry information available on the World Wide Web.
CatalogWorks, MarCole's interactive special-order catalog system, provides instant visual access to thousands of products that may not be available in the store. The system has extensive search capabilities, displays high quality full color photography, and offers access to unlimited product information including video and audio. Gift RegistryWorks and CatalogWorks both offer a simple user interface designed to be fast and easy to use. They can interface with existing systems for current product and price information. The systems support electronic commerce as well, allowing consumers to verify product availability, complete purchase transactions, and even select gift wrap and greeting card messages.
"NCR's large customer base and leadership in store automation solutions extends opportunities to introduce MarCole's interactive shopping applications to even more retailers on an optimized platform," said Ronald Coleman, MarCole's president and CEO. Coleman described the NCR 7401 Self-Service Terminal as an ideal complement to MarCole's applications. "It's attractive and easy to use, which makes it appealing to shoppers who want to virtually explore for product information," he said.
NCR is a trademark of NCR Corporation. Other brand and product names herein may be registered trademarks or trademarks of their respective holders.
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